NEWS RELEASE
STUART, FL (August 9, 2009)

Better Homes and Gardens Real Estate Laviano & Associates Names
Linda Prange as Director of Development/Communications

Vincent J. Laviano, Principal Broker/President, Better Homes and Gardens Real Estate Laviano & Associates announced today that Linda Prange will serve as its Director of Development/Communications. In this role, Prange will be responsible for all recruiting, training/coaching and public relations communications for the firm.

“We’re very excited to have Linda take on this very important position” said Laviano. “Her experience, in and out of real estate, will serve her well as she assumes these new responsibilities”.

Prange brings eight years experience as a Realtor/Broker Associate to her new position. “I am thrilled to be working with Vince and excited by the opportunities, says Prange. I’m also eager to make more people aware of the incredible real estate services and programs available through the famous Better Homes and Gardens brand”.

She currently serves as the Vice President of the Realtor Association of Martin County (RAMC) and as a Director of the Florida Association of Realtors (FAR). She serves on the insurance subcommittee of FAR and has chaired several RAMC committees. Prange serves as the 2009 Chair of the Martin County Historic Preservation Board, is a member of the Martin County Foreclosure Task Force and teaches a class for First Time Homebuyers as part of the Consumer Credit Counseling Service of Palm Beach County and the Treasure Coast. For seven years Prange has volunteered at St. Joseph’s Carpenter Kitchen. A native of Indiana, she has lived in Florida for more than 22 years. Prange holds a BS and MA degree in secondary education from Ball State University, Muncie, Indiana.

Linda Prange may be reached at the Better Homes and Gardens Real Estate Laviano & Associates office in Stuart which is located at 2369 SE Federal Highway, (772) 485-8325.

Better Homes and Gardens Real Estate Laviano & Associates is a full service real estate brokerage company with locations at: 3174 SW Martin Downs, Palm City, (772) 781-1700, 2369 SE Federal Highway, Stuart, (772) 220-4222 and 7556 South US Highway 1, Port St. Lucie. With the strength of a national brand and its commitment to excellence, in the local real estate market, the company is positioned to provide its clientele a full range of services using innovative technology, sophisticated business systems and the broad appeal of a lifestyle brand. Better Homes and Gardens Real Estate Laviano & Associates is a franchise affiliate of Better Homes and Gardens Real Estate LLC, an international real estate brand that offers a full range of services to brokers, sales associates and home buyers and sellers.

Scripps Treasure Coast
Real Estate Source
November 1, 2009

Better Homes and Gardens Laviano & Associates Celebrates its One-Year Anniversary

Vincent J. Laviano, principal broker/president of Better Homes and Gardens Real Estate Laviano & Associates and more than 70 sales associates and staff are celebrating the one-year anniversary of the launch of Better Homes and Gardens Real Estate Laviano & Associates.

In this short time, the company has surpassed expectations and gained momentum in a challenging housing market by distinguishing itself as the industry's consumer lifestyle brand on the Treasure Coast.

"The Better Homes and Gardens brand is powerful and recognizable. It's no wonder we've seen this type of growth in just one year," says Laviano. "It's an exciting time for our team of real estate professionals as they establish and maintain the trusting, long-term relationships that will contribute to success for our customers, clients and associates."

Better Homes and Gardens Real Estate combines an iconic brand known for all things home with a next generation real estate business driven by the latest technologies, advanced agent tools and award- winning consumer marketing.

The company also places incredible value on community involvement, local, state and national professional real estate associates while maintaining an excellent reputation of service and professionalism throughout the Treasure Coast.

WIth three strategically located offices at 3174 SW Martin Downs, Palm City, (772)761-1800; 2369 SE Federal Highway, Stuart, (772)220-4222; and 7556 U.S. 1, Port St. Lucie, (772)408-5220, the company is a full-service real estate brokerage company known as the neighborhood real estate company.

With the strength of a national brand and its commitment to excellence, in the local real estate market, the company is positioned to provide its clientele a full range of services using innovative technology, sophisticated business systems and the broad appeal of a lifestyle brand. Real estate professionals who want to be part of one of the strongest and most trusted real estate companies in the area are welcome to call (772) 485-8325 for a private and confidential interview. Better Homes and Gardens Real Estate Laviano & Associates is a franchise affiliate of Better Homes and Gardens Real Estate LLC, an international real estate brand that offers a full range of services to brokers, sales associates and home buyers and sellers.

For more information, please contact:
Hugh Mansfield
Mansfield Communications Inc.
hugh@mcipr.com
+1.212.370.5045

LAVIANO & ASSOCIATES JOINS THE BETTER HOMES AND GARDENS® REAL ESTATE NETWORK

PARSIPPANY, N.J AND PALM CITY, FLA. (Nov. 12, 2008) — Today, Better Homes and Gardens Real Estate LLC announced the affiliation of Better Homes and Gardens Real Estate Laviano & Associates as the newest member of its network. The firm is one of the largest privately held real estate brokerages in Martin and St. Lucie Counties, Fla. The new affiliation is expected to add significant brand value and substantial resources to the firm, which was established in 1993 as a full-service real estate and property management company.

“In connecting with Better Homes and Gardens Real Estate, we are identifying ourselves with a brand that is progressive and synonymous with delivering exceptional consumer experiences,” said Vincent J. Laviano, principal broker and president, Better Homes and Gardens Real Estate Laviano & Associates. “This affiliation will strengthen connections with our clients and provide us added marketing power that will position us favorably for future growth.”

Better Homes and Gardens Real Estate Laviano & Associates is one of the largest, multi-office real estate companies on the Treasure Coast, with a team of more than 70 sales associates working out of office locations in Stuart, Palm City, and Port St. Lucie, Fla. Effective today, the firm’s property listings will be accessible through www.bhgrealestate.com, a world-class Web site packed with features designed to educate, inform, and inspire consumers. Sales associates will benefit from access to the Better Homes and Gardens Real Estate agent extranet, which provides innovative tools, services and training that will enable sales associates to deliver even higher levels of customer service.

“Serving as president of the REALTOR® Association of Martin County, and having won multiple ‘Realtor of the Year’ awards, Vince is exactly the kind of leader that embodies the passion we feel about this industry,” said Sherry A. Chris, president and CEO, Better Homes and Gardens Real Estate LLC. “The whole team at Better Homes and Gardens Real Estate Laviano & Associates shares Vince’s passion to deliver an exceptional consumer experience and have established for themselves a notable reputation that aligns well with our brand.”

Better Homes and Gardens Real Estate Laviano & Associates clientele will benefit from award-winning branding to help market their properties. Through the Better Homes and Gardens Real Estate network, Laviano & Associates will also be able to leverage the power of one of the leading lifestyle brands in the U.S. on behalf of its clientele.

This is the fourth franchise agreement announced by Better Homes and Gardens Real Estate LLC since its launch this summer. The growing network includes Better Homes and Gardens Real Estate Wilkins & Associates with offices in Pennsylvania, Better Homes and Gardens Real Estate The Masiello Group with offices in Maine, New Hampshire, and Vermont, and Better Homes and Gardens Real Estate Gloor Realty Company, serving over 13 Chicago-area communities.

The main office of Better Homes and Gardens Real Estate Laviano & Associates is located at 3174 SW Martin Downs Blvd., Palm City, FL 34990. For more information call 1.772.781.1700.

About Better Homes and Gardens Real Estate LLC
Better Homes and Gardens® Real Estate is an international real estate brand that offers a full range of services to brokers, sales associates and home buyers and sellers. Using innovative technology, sophisticated business systems and the broad appeal of a lifestyle brand, Better Homes and Gardens Real Estate embodies the future of the real estate industry while remaining grounded in the tradition of home. Better Homes and Gardens Real Estate LLC is a subsidiary of Realogy Corporation, a global provider of real estate and relocation services. For more information, please visit www.bhgrealestate.com. Better Homes and Gardens® is a registered trademark of Meredith Corporation licensed to Better Homes and Gardens Real Estate LLC.

Equal Opportunity Company. Equal Housing Opportunity. Each Better Homes and Gardens® Real Estate Office is Independently Owned and Operated.

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Martin County realty firm gets new identity
By Nadia Vanderhoof

Friday, November 14, 2008

PALM CITY — Vincent Laviano has his hands full these days.

Not only is Laviano president of the Realtor Association of Martin County, he in the middle of rebranding and changing the affiliation of his 15-year-old real estate firm, which boasts 70 agents.

"In this climate, I knew that we needed something fresh, something new," Laviano said. "We wanted to give the agents something strong to feel about, so they could hit the ground running."

Laviano's firm, Realty Executives Treasure Coast, is becoming Better Homes and Gardens Real Estate Laviano & Associates. The firm has locations in Stuart, Palm City and Port St. Lucie.

Realogy Corp., parent company of Century 21 and Coldwell Banker and others, is licensing the name for the franchise from Better Homes and Gardens publisher Meredith Corp.

Laviano's firm is the first Better Homes and Gardens Real Estate franchise in Florida, he said.

"We decided that it was time for a change," Laviano said. "The power of this brand is phenomenal and the consumer's affinity to the brand is remarkable. It's a name that people know."

Laviano said all his agents were given new business cards on Wednesday. The Palm City office sign already has changed and within the next week, the other locations will reflect the firm's name change as well.

"We'll be changing the yard signs soon and today we'll begin changing our 400 to 500 listings," Laviano said.

Laviano acknowledged that the tri-county area was suffering from a decline in demand and higher inventory levels because of more homes on the market.

"Right now, I think we're at the bottom of pricing," Laviano said. "I think we'll see a recovery in 2009, but it will be a lengthy recovery and it's hard to gauge whether or not it (the recovery) will take place in the last quarter or not."

The firm's property listings is accessible through www.bhgrealestate.com.

© 2008 Scripps Treasure Coast Newspapers

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